Indie Thoughts: How much does it cost to publish a book independently?

Is The Guardian right?

Does it really cost $6,000 to publish a book independently?

Is that the price to become Hemmingway these days?

Lots of commenters at The Passive Voice said the numbers were rubbish. Far too high. They said this was yet another thinly-veiled bit of  flimflam The Guardian cooked up to depress indies and send aspiring authors into the arms of the zombie traditionalists.

I actually thought the piece was good.

Why?

Because I like numbers. I did get a Master’s degree in accounting, after all.

But is it just that numbers are sexy?

It’s true the shape of the number 3 can be glorious. 9 is a stunner as well. But the slopes and curves of these digits is not why I like them. Numbers, even if they’re bad numbers, allow you to start thinking about costs. They allow you to question whether they could be reduced. Or whether you’re getting any bang for your buck in a certain category. Heck, numbers allow you to discover whether you’re allocating way too much in one area and far too little in another.

I thought The Guardian did a great job breaking the costs out into categories and starting an examination. The question is: are the categories and amounts political fictions or real?

Comparing My Numbers

One way numbers do all the things I mentioned above is by letting you do comparisons. So I figured I’d compare The Guardian’s numbers with a set of my own. I’ve published four books independently. How do my costs stack up?

Here are the costs for the latest.

Cover: $500

  • $500 for illustration
  • $0 for cover design (I have a friend who is so incredibly generous with his time)
  • Cover for some genres can cost less. Some folks do it themselves. Most of those do-it-yourself covers look awful.
  • The zombie traditionalists can sometimes spend a few thousand. And when they do it right, they get some amazing, AMAZING, work.
  • Verdict: The Guardian’s number seems reasonable, but I’m thinking the range is a few hundred up to a few thousand for something that doesn’t give the average reader worms.

Editing: $0

  • My wife, former technical writer, current language arts teacher, is my editor. There are some other folks I’ve tapped as well.
  • If I didn’t have her, I’d need someone. My experience is that if you yourself are not an editor, and you try to do this, you’re going to end up with a poorly edited book. Even with her experience, we’re still finding it hard, and are working to get the process down. We might outsource this in the future.
  • I’ve gotten reasonable quotes, and they’re all around $600-900. And that’s just for a copy edit. You want other kind of editing, you’re going to pay more.
  • Verdict: The Guardian’s number is high, but not if you tap into a bunch of pros for multiple edits.

Formatting for POD and ebook: $120

  • I do the interiors myself, so the labor is free. If I had to pay, it could run anywhere from $100-$300 or more.
  • I pay a subscription fee for InDesign. If I release two books a year, it comes out to roughly $120/book.
  • I spent $300 taking a class on basic interior design principles. But that was just the beginning. I must have spent 50-70 hours, maybe more, last October and November, banging my head against the wall as I learned this. Luckily, all that thrashing about didn’t result in any medical bills. I’ve had to spend maybe 10-20 more since then learning advanced techniques and keeping the basics fresh.
  • Verdict: The Guardian didn’t even include this.

ISBN: $0

  • I owe my friend; without him, this would definitely be a cost. I’m such a free loader.
  • Verdict: The Guardian’s number is good.

Copyright Registration: $55

  • $20 bucks to mail 2 copies to the Copyright Registration Office
  • $35 processing fee
  • Yes, you do want to do this. For detail on why, see The Copyright Handbook by Stephen Fishman.
  • Verdict: Another miss

Print-on-demand fees: $0

  • I go with CreateSpace instead of Lightning Source
  • Verdict: Another miss

Notice what’s NOT up there that was in The Guardian article: reviews and review copies.

Why don’t I include them?

First, I would never pay for a Kirkus review. I wouldn’t because it appears such reviews mean little to readers. They don’t seem to generate much notice or desire to sample. Here’s what readers report matter to them. Such pre-publication reviews DO matter to store and library book buyers. But, as an indie, I’m not focusing on those channels.  Those channels are in the hands of the zombie traditionalists.

What about review copies?

You don’t need them to publish. All this review business is marketing. And you don’t need marketing to publish.

So what are my totals? I’ve included The Guardian numbers so you can see the differences.

Category My Costs Guardian Estimates
Cover $500 $750
Editing and proofing $0 $4,000
Ebook and POD Formatting $100 ?
ISBN $0 $125
Copyright Registration $55 ?
POD setup fees $0 ?
Reviews – $825
Review Copies – $300
TOTAL $655 $6,000

Whoa! The Guardian estimated a cost that’s ten times what it costs me. But I don’t think that’s a sign of some plot. If I’d paid an editor and cover designer and formatter and didn’t mooch my ISBNs, that could have added as much as $1,000-$2,000 to my total. I have friends who have paid more.

Furthermore, that’s just for the ebook and hard copy. Depending on if you publish an audio edition and how you do it, you could spend another $2,000-$3,000.

What does this tell you? It tells me that the reporter made a good start, but needed to do a bit more digging. It also tells me there’s a huge variability in the costs depending on the skills you and your friends possess. It also shows that this is a business. I doesn’t cost a gazillion dollars to publish. It’s not like the $200,000-500,000 you need to start some food franchises, but you’d better be prepared to fork over some cash and/or a lot of hard work.

In fact, when you consider that last point of sweat equity, the $655 is completely misleading because it does not capture the hours I spent, at least 20-60, doing my part of the cover, editing, and formatting. Nor the time spent by my wife or friends. There’s a huge opportunity cost there.

What’s the value of what I could have done with that time?

It’s for dang sure not reflected in the $655.

Marketing

I didn’t include marketing in those costs above because marketing is its own beast. You can publish and do zero marketing. You can publish and do gobs. And just as with the publishing costs, marketing costs will vary based on what you can do in-house and what your situation is. It costs JK Rowling nothing to get covered in  every news outlet in the land. She sneezes, and we get a report about her. You and I are probably going to have to work harder to get noticed.

There are all sorts of marketing costs. Whatever those costs, marketing has a job to do. It’s got to pay for itself. It’s got to help pay for the cost of publishing. And it’s got to help me meet my goal of winning new readers and compensating me for my time.

There are lots of cost categories depending on what you decide to do:

  • Hard copies you sell at events
  • Travel and lodging required to attend events
  • Hard copies and postage for reviewers
  • Time writing blog posts
  • Promotions with folks like BookBub and BookSends
  • Giveaways
  • Etc.

The bottom line is that I think it’s good to separate these costs from publishing so you can measure their effectiveness against sales. Marketing is about revenue generation. These costs really have nothing to do with producing a book.

Books and Lemonade

I’m going to go off an a tangent here for a second. Some folks suggest that indie authors shouldn’t do much marketing. Especially if they only have one or two books out.

I find no evidence to support the idea that just writing the next book is all you need to do for readers to hear about you and beat a path to your door. It’s true you’ve got to write the next book. You must get new product out the door. Hey, I learned that when book 2 from the publisher fell into a black hole. But that doesn’t mean marketing and promotion are inappropriate,  wrong-headed, or a waste of time or money.

Let me ask you a question.

Let’s say Juanito is a no-name in the lemonade business. He’s just starting from scratch with dreams of becoming a big time lemonader. Who thinks it’s a good idea for him to open a lemonade stand in his back yard? Or better yet, in a closet in his basement? And when folks suggest that the stand might get more business if he lets the neighbors know about it or puts the stand in a place with a lot of foot traffic, who says, no, that’s a waste of time and money–the key to selling more lemonade is whipping more batches up in the kitchen?

In retail, you must get folks to notice your product and then persuade them to try it. Now, maybe you’ve got something going that’s generating all the notice and sampling you can handle.  Maybe you lucked out.

What percentage of indies are in that situation? Raise your hands, please.

What? We’re not all inundated with hordes of readers? We’re not  all swimming in gold? Imagine that.

The fact is that it’s tough to get notice. It’s tough to get people to try. But there are some things we can do to increase our odds. Selling books is a retail business. Retail lives and dies by visibility. Yeah, you need word of mouth. But you need to be noticed and sampled in large enough amounts to keep that word of mouth going.

What would you rather have? 100,000 people all over the country in many social networks (I’m not talking about Facebook) noticing and sampling and talking about your product, or would you rather have five?

In the brick and mortar world, there are lots of ways to get visibility without doing much TV or internet advertising. Ways to get notice include things as simple as signage and a store’s location. For example, you get a ton of eyeballs just situating your restaurant in the parking lot of a big destination shopping mall. You get eyeballs putting a sign on top of a 100 foot pole next to the freeway exit saying “Gas & Eats.” Online retailers get noticed in other ways.

Without blathering on about that (this was a post on publishing costs), let me just say that until customers begin to line up and start throwing hundred dollar bills at me, it appears I’m going to have to do what every other retail business has done for hundreds of years–get my lemonade stand out of the basement and into the park with lots of thirsty kids and moms.

EDIT 8/30/2014

While a number of folks are assuming the article was written as part of some vast conspiracy to undermine indie authors, David Gaughran posted some criticism in the article’s comment section that actually make sense.

DavidGaughran

The reason I’m so annoyed by the inaccuracies in this article is that this kind of misinformation is creates an information gap which allows shady operators to flourish.

Vanity press operators thrive because inexperienced authors think that self-publishing is either difficult or expensive. It’s neither of those things, and articles like this only serve to reinforce this false notion. That’s why I think this piece is irresponsible as well as inaccurate.

Companies like Author Solutions specifically target the most inexperience authors, the ones who know least about self-publishing and the industry in general, the ones who have fallen under the spell of various myths (like that self-publishing costs $6,000).

As a commenter said below, saying self-publishing costs $6,000 is like saying houses cost $10m. You can spend that much, but you don’t need to.

It costs me less than a third of that to publish a book, and I use a Big 5 cover designer as well as an editor with over ten years experience working for traditional publishers. Anyone can look at my books and immediately see that they are produced to professional standards.

You don’t even have to spend as much as I do to get a quality product. If authors are on a tighter budget, they can purchase a pre-made cover design. There are some wonderful pre-mades out there for as little as $40. You will have to invest a fair bit of time combing through the sites to find something suitable, but if you are on a shoestring budget it’s an option.

Same goes for content editing/developmental editing. All manuscripts will need a thorough copy edit, but you can get by without a specific content edit with successive round of beta readers. Again, this will require a time investment – writers usually trade beta reads of each other’s work. But if you’re on a tighter budget, it’s another way you can save money.

This is why this piece is so off. Even going the “deluxe” route shouldn’t cost more than $2,000. And if you don’t have $2,000, there are plenty of options where you can achieve a quality product, spending far less, if you are willing to put in a little time.

There are ways you can save money in other areas too. It’s a waste of money for an author (especially a new author) to buy a NetGalley membership for themselves. Authors can (and do) form collectives to buy a membership between them – often spending just $20 per person. I got a NetGalley spot for a month, for free, by bartering with another author. (I didn’t think it was quite worth $20, by the way, let alone $400).

If you need reviews, there are much better and cheaper ways. Submitting to book bloggers costs nothing (we usually send e-book copies or PDFs, rather than hard copies). Doing an e-book giveaway on LibraryThing costs nothing. Giving out electronic ARCs in advance of your release costs nothing. And all of these are much more effective than giving any kind of money to Kirkus, let alone $425.

But I guess it doesn’t matter how many experienced self-publishers (and editors who work with same) tell you that your figures are off, or that you don’t need ISBNs to self-publish, you are going to stick to your guns.

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    New Workshop: How to Write a Story that Rocks

    Folks, the first tentative schedule for Life, The Universe, & Everything (LTUE) has been set. For the past few years I’ve been teaching a 2-3 hour workshop called “The 3 Things You Must Learn To Write Killer Stories.” I think I must have taught it over 15 times in different venues. Hundreds have attended and said they loved it.

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    1. I’m going to bring in some ideas for character, setting, and problem. We’re not going to generate from scratch as we’ve done in the past because I want to get to the next steps.
    2. Then I’m going to teach you how to go from idea to outline–we’re going to do it together, and you’re going to learn exactly how to know what comes next 
    3. Then we’ll go from outline step to scene sketch.
    4. Then from scene sketch to draft.
    5. At every step I’ll be pointing out key story development concepts and principles

    When we finish, you should be able to:

    1. Identify the essential story objectives and story development questions–get these right and the rest doesn’t really matter. This will include the HANDFUL of key things you need to worry about and develop with character and plot.
    2. Develop more likeable and interesting characters
    3. Develop more powerful story concepts (call it premise, problem, situation, whatever). Once you get this the story writes a lot of itself.
    4. Explain the real Story Cycle. Not Campbell’s mumbo-jumbo hero’s journey. Not the three, five, seven, nine acts. Not Freytag’s diagram. Story.
    5. Explain what it means to “move a story forward,” “increase the stakes and tension,” “complicate the plot,” “complicate the motive” and how that’s done using surprise, conflict, motive, and problem. Included in this are “turns,” “rugpulls,” and “reversals.”
    6. Use the Story Cycle concepts to generate a story bullet outline and take a bullet step idea and turn it into a scene.
    7. Explain the creative principles that help you generate stories more easily.

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  • Slides for my LDStorymakers Presentations

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  • Generating Story 14: Freewriting from Inquiry to Outline to Scene to Draft with Author Maya Lassiter

    Maya Lassiter is an unschooling mom, a yogini, a goat keeper, a yurt dweller, and a pantsy fantasy writer. Or should I say very likely soon to be less pantsy and more of a juggernaut? We shall see.  The initial results of her attempt to go from writing by the seat-of-your-pants to doing more pre-draft development seems to be paying off big time in less stress and higher word counts in each writing session.  I asked Maya to share her method with us. Here’s what she had to say.

    Maya

    At one hundred pages in on my eighth novel, I ran aground and could not seem to move forward an inch.  This was totally normal.  As a pantser, I pretty much always ran aground at some point, usually many times per novel, and then had to go back and rewrite, revise, redraft, finding the point I had gone off the rails and fixing things until finally I could get the train drafting moving once again.  Of course, even after all that, I would still go back to the beginning again, once I had hit then end, for revisions were where I found the book out of the mass of stuff I had gotten down by the seat of my writerly pants.  It was usually for four or five more drafts.  Grueling, exhausting work. 

    This time, however, staring at the choked up, broken manuscript before me, I had had enough.  I decided I wanted to be one of those people who planned their book: to heck with this pantsing crap. I wanted to write a draft that hung together the first time through.  I wanted this whole novel writing thing to be easier.

    In deciding this, however, I realized I had no idea how to proceed.  It’s one thing to say, “I want an entirely new way to do this,” and quite another to actually know what that new way is.  So, I did what any avid reader does when trying to figure anything out: I went to the library.  I checked out a giant stack of books–anything about writing fiction, or writers talking about their work, or editors talking about their writers.  I read it all. 

    In the process, I might have figured out how those outliners do it.

    Pantsing, for me anyway, involves figuring everything out in the draft.  Following your nose, your characters, your muse, your whim, and learning about your story as you go, often right along with your protagonist.  I had previously given up on outlining (multiple times) because, how can you outline what you don’t know, and how can you know if you haven’t written it yet?

    I found one solution to this in Alan Watts’s The 90 Day Novel.  In a word, free-writing.  In fact, 30 days of his 90 are spent just making stuff up, fooling around, free-writing without intending to keep a word of it, all using Watt’s copious question prompts about your story, your protagonist, or your antagonist, whenever you need to, to prime the pump.

    So I tried it.  And after 30 days, I knew a ton about my story I hadn’t already figured out—even though I had already written 100 pages of a draft.  (A draft that was riddled with problems, and now I could see what the pieces were.)  Basically, inquiring into the story and characters, and fooling around in longhand to find answers, brought many insights, including flashes of scenes, scraps of dialogue, the voices of the characters coming to life, new ideas….

    At some point I started listing these flashes out.  That is, any time I actually saw a scene-let from my novel spring to life in my head, I wrote it down.  I got an out-of-order laundry list this way of bits and pieces of the book-to-be, and I kept adding to it as the 30 days progressed.  Until one day I realized that two or three of those scene-lets could come together and become a true scene.  And that this bit ought to go in front of that bit–the beginnings of a plot!  Basically, the list started organizing itself as I figured out more about the story through those free-writes.  Magic.

    Watts also makes use of a three-act structure and slotting my proto-scenes and full scenes (as I found them) into his structure helped me see where there were holes…which brought more questions and more inquiry, which brought more free-writing, free-wheeling, answers.  I think any structure could work for this step: a romance structure, a puzzle structure, a plot-coupon epic, a coming of age story, whatever you know and love and want to use. 

    So, the laundry list, the scene list sequence, and then playing with that scene list within a structure template, these were the three steps that took me from a mass of free-written, stream of consciousness stuff, to a pretty clear idea of the arc of the story, beginning, middle, and end.  With lots of information along the way.

    At this point, I was at the end of Watts’s 30 days, the point at which he starts to draft in earnest….but I still wanted more than a laundry list of scenes, even an organized one.  I wanted a tighter sense of the thing.  I wanted less WORK and flailing about as I wrote.  So I took a page from Holly Lisle’s technique–a very similar one, I have learned, to a technique in Victoria Schmidt’s book, Book in a Month, that she supposedly got from Nora Roberts, and on it goes.  What you do is you take an index card for each scene and write a single sentence on it that sums up that scene.  The sentence includes five parts: [A protagonist with a need][in conflict with][an antagonist with a need][in an interesting setting][with a twist].  If you’ve got all five of those parts for each and every scene, you’re going to have tight scenes that move the story along, with no dangling bits or wandering (re: getting lost). 

    I took the “twist” part of that formula and read it to be similar to a central idea in Robert McKee’s book, Story, something he calls the Turn.  Basically, your character walks into a scene expecting X and the general energy charge of the scene is either postive + ish, or negative – ish.  Then something happens, or something is revealed, that changes all that, turns those expectations upside down.  That’s the Turn.  Whatever the charge was to begin with, it is now very different, either much further than it was (really + or really -) or the opposite charge altogether.  If a scene doesn’t have a Turn, it isn’t a scene.  If the charge doesn’t change, you get a monotony in your manuscript.

    All right.  I took my scene list and converted it into Sentence-per-Scenes on index cards, making sure each sentence had all 5 components, more or less, especially including the Turn.  Surprise, there were 28 scenes in this novel.  How about that?

    If I wrote 28 cards-worth of material, I’d have a complete novel draft.  It seems so doable, when it’s put like that.

    But I wasn’t done yet.  I remembered a blog post I had read a while back about increase productivity–and remember, this whole experiment was to see if I could make novel writing an easier, more streamlined process.  Maybe I would fail, maybe writing novels for me was always going to be guts and angst, but I wanted to see what was possible.  I mean, why not, right?  So I went and found that post, a post on Rachel Aaron’s blog, called How I Went from Writing 2000 Words a Day to 10000 Words a Day.  (http://thisblogisaploy.blogspot.ca/2011/06/how-i-went-from-writing-2000-words-day.html  )  One of her primary tricks was to figure out what you were going to write for five or ten minutes–just fool around long hand on a page or two, before you start drafting until the scene is clear in your mind before you start drafting.  It was sort of like Alan Watts’s 30 days of free-writing, in miniature. 

    I also remembered another writer, Laurel Amberdine, talking about her trick of priming the pump for a scene with a sort of cheat sheet she had invented, a list of things she wanted to be sure to hit in each scene–not as a checklist, but as more writing prompts to help her find the details of the scene before drafting.  I went looking for that in our writer’s group threads, merged it with John Brown’s take on that same list, and then added on some questions from McKee’s Story, and I came up with my own prompt-sheet, designed for 10-15 minutes of pre-writing before starting each of my 28 scene cards.  Here it is:

    One Sentence Description:

    Problem:  What does the main character want in this scene?

    What persons or forces stand in the way?  What do they want?

    Value:  What is the value at stake?

    Describe the charge, positive or negative, for the main character as the scene opens.
    Described the value charge as the scene closes.

    Turning Point:  When does a gap open between expectation and result?  Describe it.

    Beat Pattern:  Comment on any of the action/reaction exchanges that may occur.

    WHERE ARE WE?
    – Fun, cool, weird, odd, particular details, surprises for reader
    – Time, weather, etc.
    – Background or world building details?

    WHO IS HERE?
    – What’s the situation for each character?
    – Who is driving this scene?
    – What is his/her concrete objective?
    – What does each of the others want (motive)?
    – Fun & cool stuff?  Surprises for reader?

    WHAT STORY LINES WILL HAVE BEATS HERE?
    – Progress or trouble?
    – Points of conflict?
    – Obstacles?
    -TURN

    Opening/transition:
    Current Situation:
    Setting, and significant details:
    Next big crisis:
    Turn:
    Background/worldbuilding details:
    Desired effect in reader:
    Events:
    Emotions:
    Character’s unique reactions:
    Ending hook:

    Print one of these out, read my scene card, and start fooling around with the prompts.  By the time the page was filled up, the scene was clear in my mind, often with dialogue written, emotional beats I wanted to hit, and most importantly, the Point of it all, that Turn.  Not to mention foreshadowing, setting goodies, backstory bits I needed to get in, all of it on a single, handy page.

    Of course, at this point I had about a half-dozen different writer’s processes rolled together into a giant mash-up that was sure to do me in with sheer weight and complexity.  But so what–this was in the name of Science!  Throw everything against the wall and see what sticks!

    With card #1, built off the bones of my 30 days of free-writing, and my filled up, front and back, worksheet (took about fifteen minutes), I banged out the first scene chapter, 6000 words, in about 3 hours.  That’s double my usual top speed of 1000 words an hour, but who’s counting?  The main thing: it was perfectly painless.

    My scene card #2 was written similarly in record time, the words flowing easily, no staring into space or getting lost, just smooth, lovely writing.

    Plus, I wasn’t at all having the feared, “why write it if you know what’s going to happen?” thing that so many pantsers cite as their reason for not outlining.  On the contrary, I was very excited about each scene because I knew just what was so cool about it, where the juice was coming and why, and I was psyched to get in there and make it as awesome as I knew it could be. 

    In other words, I could focus on the HOW because the WHAT had already been determined.

    I won’t know, of course, until I finish card #28 whether the process will really work. And I REALLY won’t know until I do a revision pass on the complete draft to see if what I’ve got is any good.  So think of this post as a progress report from the trenches.  I’m up to scene card 6 so far, 16,000 words in, and its still going well, easy writing sessions at double my usual speed and no flailing. 

    Too soon to tell, but tentative conclusion…maybe a pantser really can become a plotter?

    John Sez

    Isn’t that absolutely fantastic?

    By simply taking some time to freewrite, which is just another term for sketching, she has been able (so far) to take out a ton of pain AND increase her word count. And increase it dramatically. So let’s see again how she does it.

    Step 1: Sketch the story using questions as prompts

    1. Sketched using inquiry and freewriting a la Alan Watt’s The 90-Day Novel. Among many other things, that pre-draft development generated a number of scenes and scene snippets. (Hum, “inquiry” and “freewriting”; why, they’re just another form of creative Q&A. That dang creative Q&A is popping up everywhere!)
    2. Kept a list of the scenes she saw.
    3. Sequenced the list in a this-before-that order.

    Step 2: Create a working outline

    1. Maya compared what she had to a structure pattern that and tried to fill in any gaps using more inquiry and freewrite.
    2. (I’m a big believer in patterns, not formulas.)

    Step 3: Sketch the scenes

    1. Next, she sketched out each scene on her list using her own version of the Holly Lisle/Victoria Schmidt/Nora Roberts technique. 
    2. Her sketches had 5 parts: [A protagonist with a need][in conflict with][an antagonist with a need][in an interesting setting][with a twist]

    Step 4: Draft

    1. She was now ready to begin drafting, but does one more sketch before she writes each scene.  She uses her own version of the Amberdine “Template,” which I call the “Scene Primer” and Maya calls a “prompt-sheet,” which helps her (a la Rachel Aaron) to envision the scene more clearly.  So does this for about 15 minutes at the beginning of her drafting session.  
    2. She starts to draft, full of excitement, and feeling free to focus on the how instead of so much on the what.

    Note all of the sketching. Note the creative Q&A. Note the developing in iterations. Did you also see her comments on the helpfulness of using a plot pattern?

    I remember when I first started doing this and feeling the same way–I can focus on the how! It’s so liberating! The writing became more of a pleasure. And I never stopped inventing. Because even though I’ve sketched a lot out, things change when you do the next take. It always does.

    I cannot wait to see how this experiment of hers turns out. I think she’ll run into a few snags but find it’s a much more productive method. We shall see.

    We shall also see if I can’t improve my productivity and pleasure because while this is generally how I work, I haven’t used the Lisle card prompts. Nor have I read Watt’s book. Which means it looks like I’m going to be performing an expirement of my own. And it couldn’t come at a better time. I’ll be done with BAD PENNY here in just a few weeks. And it will be time to start another novel. I can’t wait to try these new tools.

    For more in this series, see How to Get and Develop Story Ideas

    P.S. Look at the cover of Maya’s latest novel. I think it’s gorgeous.

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  • For the attendees of my killer workshop

    I think the workshop version 2.0 went very well. I had a wonderful time.  Click on the “Writing” menu above AND the category link on the sidebar to see the many blog entries I’ve made about writing principles.

    1. The 3 Things You Must Learn to Write Killer Stories Handout
    2. The Story Cycle Handout
    3. Lesson from writer’s area: Step 1 of The Creative Process: Capture the Zing
    4. Resource: Zing Hunting Methods

    Remember the 10 to 20’s. I would love to hear your experience with them.

    1. STORY EFFECTS. List 10 to 20 Stories you love. Then next to each write what you loved about it and what emotions it triggered in you. Finally, look at your answers to see the patterns. These are the effects you love, the ones YOU will probably find the most joy trying to create for others.
    2. PROBLEMS. List the main problems (threat, lack, mystery) for each of those stories. These are YOUR problem types, the one’s you’ll probably find the most joy writing about.
    3. INTERESTING CHARACTERS. List 10 to 20 characters or people you find interesting. Next to each identify what it is that makes them so interesting to you. Finally, look at your answers and identify the patterns. These are YOUR  draws. Use these when developing characters.  
    4. ROOTING FACTORS. List 10 to 20 characters your root for or against. Next to each identify what it is that makes you root for or against them. Finally, look at your answers and identify the patterns. Again, these are YOUR equity factors. Use them when developing your story.
    5. STORY PATTERNS. For the stories you identified, map out their story cycle (problem, reaction/decision, action, disaster). Your goal here is to see patterns of how the types of problems you love develop.
    6. ZING. For one week gather 10 to 20 zing each day. Try to get zing in all four areas (problem, plot, character, setting) during the week. Look at the lesson on capturing the zing and the zing hunting methods resource in the writer’s section.
    7. POWER QUESTIONS. Start a list of creative questions that are productive for you. You will want to identify power questions for all 5 parts of story. Look at the handout for some of mine. Ultimately, you’ll ask yourself hundreds of questions, but there will be 10 to 20 that you keep coming back to.  
    8. TIME. Identify how you will get 10 to 20 hours to write each week. If you can’t do 10, try to get close.
    9. WRITE. Develop and write a story. Identify the day you will start and do it.
    10. CONTACT ME. I want to hear about your progress.  Please post your findings in the comments of this blog entry 🙂
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