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The Little Secret that Propels So Many Blockbuster Plots

I was invited to present a master class at the 2022 StoryMakers conference in Provo, Utah.

We all want to develop plots that delight readers. Maybe we have ideas for the characters. Maybe we have ideas for the setting. Maybe we even have a couple of scenes.

But a novel needs 40, 50, 60 or more scenes.

How do you figure out what happens next, and do it in a way readers love?

There’s one tool that can help.

Harry Potter, Lord of the Rings, and The Da Vinci Code all had it. So did Star Wars, Raider of the Lost Ark (1, 2, and 3), Taken, James Bond, The Wheel of Time, and thousands of other stories, TV episodes, and films.

It’s what I call the wanted object, sometimes known as the MacGuffin.

A good MacGuffin will not only make your plotting easier, it can also inject a wow factor into your story that readers love.

In this session, the writers learned what a MacGuffin really is and how you can use it to propel the plot and keep readers turning the page.

Here’s a PDF of the presentation.

2022 john brown – the secret that propels so many blockbuster plots2

And here’s the PDF of the handout.

2022 john brown – the secret that propels so many blockbuster plots handout

Enjoy!

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  • Obama, Romney, Rich People, Roasts, and A Good Cause

    Every year the Alfred E. Smith Foundation hosts a millionaires-only fundraising dinner for Catholic charities. It’s a custom to have the two main candidates speak in election years.  President Barack Obama and Governor Mitt Romney roasted themselves and each other this week, just two days after their brouhaha second debate.

    Not only are both talks funny, but the fact that these two men came together for this purpose says a lot about both of them. Go Obama and Romney! It’s the perfect antidote to bitter political rancor.

    Enjoy. 

    President Obama’s Speech

    Transcript: http://blogs.suntimes.com/politics/2012/10/transcript_president_obama_at_the_alfred_w_smith_dinner.html

    Mitt Romney’s Speech

    Transcript: http://blogs.suntimes.com/politics/2012/10/transcript_mitt_romney_at_the_alfred_w_smith_dinner.html

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  • The Novel Writers Academy – Do you want it?

    Are you tired of being educated ABOUT writing?

    Do you just want someone who knows what they’re doing help you do it?  

    Specifically, do you want to develop a killer story idea, outline it, and write the first 3 chapters with the guidance of a pro?

    If so, then here’s your chance to vote to have me create a course that will do just that. 

    Read on for more information…

    Educating versus Training

    When you’re educated about something, you can talk about concepts and principles. You can recall facts. But most people I know don’t want to be educated about writing. They want more than another class, podcast, video, or book about the topic.

    They want to be trained.

    They want to develop a killer idea, sketch it out, and actually begin writing. Not just watch or read about it. But they want some help.

    I’ve been asked many times if I would teach an online class or workshop, but I’ve put it off for years because I know that I don’t want to offer just another set of videos about writing.

    Of course, I will offer just videos. That’s all some people want.

    But I know there are others out there who want to go beyond that. They want on-the-job training. They want to develop a fun story, but don’t know the process well enough, and want someone who knows it to guide them.

    They want training.

    But training takes time. More than the time it takes to create videos or posts.

    That’s what I do, by the way. When I’m not writing novels, I work in corporate America training people to actually do things. Over the last 20 years I’ve trained people to do everything from give compelling presentations and speak Dutch to plan and schedule manufacturing plants and close their accounting books at the end of a financial period.

    And so I know there’s a difference between being educated about something and being trained.

    Just think about it. Do you want a surgeon who has been educated about surgery or one that’s been trained to perform surgery at a mastery level? Do you want a plumber who has been educated about plumbing, or one that’s been trained to plumb? Do you want your airplane pilot to be educated about flying or trained to fly, in all sorts of weather?

    Going to school and being educated is cool, awesome, and necessary. But we all know we have to go beyond that. We need to be able to actually DO things. Training requires you know concepts and principles, but it also requires you take the next step and actually do something.

    Do You Want Training?

    I’m willing to provide this on-the-job training, but before I develop and conduct this course, I need to know enough people are interested in it for it to be worth my time (it would probably be more sensible for me to focus exclusively on getting the books I need to write out the door, but I love to teach too, and had to figure out a way to do it).

    So here’s the test. If you want to take the class described below, sign up to express your interest.

    This does not obligate you to anything. It simply says that you are almost 100% sure you want to take the class, barring earthquakes, plagues of demons, or crazy in-laws.

    When enough people signup, I know it will be worth my time, and the love of teaching part of me will be able to convince the sensible part of me to do it.

    And then I’ll do a Kickstarter to make it official. Or I may just develop and release. We shall see.

    So, here’s more on the course.

    Your Novel’s Core: Develop a Killer Idea, Outline it, and Write the First 3 Chapters

    The first order of business is to determine if this course is right for you.

    Do you want to write a novel, but feel like you have no idea what you’re doing?

    Do you often get ideas for a character or setting or snippets of scenes and dialogue, but find they just never go anywhere?

    Are you tired of learning about writing, and just want someone who knows what they’re doing help you to do it?

    If so, this class is for you.

    This is not a theory class. Oh, we’ll talk about theory. You’re going to learn a ton of theory. But this isn’t about theory because I don’t care about theory. And neither, I suspect, do you. I care about developing an awesome story experience and sharing it with readers who enjoy it as much as I do.

    So I’m not interested in talking about it. I’m interested in doing it. And having fun.

    Which means that in this course you’re going to:

    • Develop at least 10 story ideas that beg you to write them
    • Select one of those ideas and create an outline
    • Write the first three chapters of that novel

    In order to do that, you will need to learn the secrets to:

    • A story idea that works and how to come up with one
    • Interesting characters and how to develop one
    • Transporting your reader to the story so they feel like they are witnessing the whole thing
    • Keeping readers on the edge of their seats
    • What story and plot are really about
    • Writers block and why it’s a gift (no, really, it is)
    • Knowing what comes next
    • Getting feedback from beta readers that’s actually helpful (and if you don’t know this, much of what you’ll get will be worthless)

    These secrets and many more. But remember: this isn’t a course about secrets. It’s a course about you actually improving your ability to generate story ideas, develop them into ideas worthy of a novel, and then write them.

    This means you need to not only produce, but also have someone who has the ability look at your work and guide you along. It means getting feedback.

    So I will be there helping you every step of the way. And if you’re writing in a genre I don’t know as well, I will loop in working authors who are successful in that genre to add their two cents.

    Fumbling in the Dark

    I started my novel writing career when I received a three-book, $50,000 deal from a major publisher. I am now an indie author with books that sell thousands of copies each year to readers all over the world. I’ve had publishers purchase and produce my books in audio. I’ve sold story rights to foreign publishers. I love developing and telling stories. And I love teaching others how to do the same.

    But when I started, years before that novel contract, I had no idea what I was doing. I didn’t know where to start stories, how to develop them, or even where they were supposed to end. And I didn’t have anyone to really help me. In fact, I remember asking one of my creative writing professors after class how you knew where to end your story. He looked at me, shrugged, and said, “I don’t know. I just end them.”

    What the heck?

    It was all a vast mystery. I loved stories, but I was clueless about what they were, how they worked, and how someone went about developing and writing one. I had a lot of fun, enjoyed my writing teachers (they were all great people), but I was never able to write something that hung together and felt like something you’d see in a movie or read in a book.

    But that didn’t discourage me. I kept at it. And over the years, I made a number of breakthroughs.

    What I discovered was that there are three things you must learn to write killer stories. You must learn:

    • What stories do to the reader
    • How they do that
    • And effective techniques for both developing and telling the story

    In this class, you’re going to learn those three things and the key principles for each, saving yourself all the frustration and discouragement that comes from trying to discover these insights by stumbling around on your own in the dark. With this class, you can cut years off the time it takes to learn how to write.

    When you know these three things, you will be able to write stories on purpose, instead of by accident. You will have power over your craft.

    You will see that instead of trying to remember a list of hundreds of “writing rules” or use “writing formulas,” many of which are nonsense, you’ll write by focusing on the simple and fundamental heart of what storytelling is all about.

    Course Outline and Price

    Below is a more detailed view of the course. My lessons are called quests because I’m expecting you to actually do something, not just watch.

    Quest 1: Discover what stories do, then create your personal story profile

    • The three things you must learn to write killer stories
    • Your personal story type
    • The three main reader responses you must generate
    • The big secret: trigger and delay
    • Genre
    • Sensitizing yourself

    Quest 2: Discover what you need at the core of your story, then perform a craft analysis of 2 of your favorite novels and report your findings

    • The story engine (without this, your story goes nowhere)
    • What makes characters interesting
    • The vital THOMR
    • The desire to gain or retain something specific
    • Formidable obstacles
    • Uncertainty
    • Surprise
    • The same but different
    • The 3 grunts

    Quest 3: Discover the secret to developing ideas, then develop 10 fully-formed story ideas that beg to be written

    • The 4 main creative principles you must follow
    • 5 super productive techniques for generating ideas
    • Creating a schedule and goals
    • Using the story engine job aid
    • Using the setting job aid
    • Using the magic job aid
    • Using the world building job aid
    • Using the character job aid
    • Using the formidable obstacle job aid

    Quest 4: Discover how to figure out what comes next, then develop your story sketch (outline)

    • The number of scenes for your story
    • The story cycle
    • Story turns
    • Trigger and delay
    • Structure, and why structure models so often fail to help

    Quest 5: Discover how to transport your reader to the story, then write your first three chapters

    • Techniques for telling your story so it’s vivid and clear
    • Narrative summary versus narrative detail and when to use  each
    • Effective description
    • Writing point of view, hot and cold
    • Orienting the reader
    • Transitions

    Quest 6: Discover the three main effects you should read for, then deliver a reader report for the first chapters of seven different novels

    • The 3 grunts (the secret that allows you to learn from other novels)
    • Reader report rules
    • How to get feedback for the rest of your project

    Quest 7: Discover your next steps, then create a plan

    • Methods to write quickly
    • What you need to do to publish independently
    • What you need to do to publish with a traditional publisher

    As you can see, in this course you aren’t going to just hear someone go on about theory. You’re going to define your type of story, surprise yourself by developing at least 10 solid story ideas that beg to be written (by you). Then you’ll select one of those ideas, sketch an outline, and write the first three chapters, all under my guidance, using the same practical, simple methods I use.

    Most important of all, you’ll actually stop thinking about writing and be well on your way to finishing your novel with a clear path to the end.

    Instead of dreaming about someday, you’ll enjoy the excitement of writing a novel right now.

    The cost of the course depends on what you want:

    • Access to all of the videos: $199
    • Access to all of the videos and two rounds of coaching on your story idea, outline, and first three chapters $399

    Not for everyone

    Having said that, you need to know that this class is not for everyone. If you are not willing to actually make time to do the work I ask, you will find no benefit.

    How much time will you need to spend?

    With all of the videos, reading, and development you’ll do, you should expect to take 30-40 hours. You can move through it at your own pace, but I strongly suggest you spend at least five hours per week. Any less than that, and you’re going to find it very difficult to keep your creativity hot enough to make dinner.

    Also, if possible, I recommend you take the course with a friend. You will progress so much more quickly when you discuss the lessons and insights and bounce your ideas off of each other.

    If you want to just watch the videos, that’s perfectly fine. If you want to actually develop a story and learn on the job, then you have to make time to do this awesome thing, just as you would if you wanted to learn how to dance, quilt, race cars, rappel, or paraglide.

    So if you aren’t in a position to make the time, I understand. Please don’t sign up.

    But if you’re interested, then click below to raise your hand as someone who is definitely interested. Once I see there are enough people interested, you’ll get the class.

    Yes, I’m definitely interested!

    If you’re interested, let me know by filling out the form below.

    This does not obligate you to anything. It simply says that you are almost 100% sure you want to take the class, barring earthquakes, plagues of demons, or crazy in-laws.

    * indicates required



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  • Generating Story 14: Freewriting from Inquiry to Outline to Scene to Draft with Author Maya Lassiter

    Maya Lassiter is an unschooling mom, a yogini, a goat keeper, a yurt dweller, and a pantsy fantasy writer. Or should I say very likely soon to be less pantsy and more of a juggernaut? We shall see.  The initial results of her attempt to go from writing by the seat-of-your-pants to doing more pre-draft development seems to be paying off big time in less stress and higher word counts in each writing session.  I asked Maya to share her method with us. Here’s what she had to say.

    Maya

    At one hundred pages in on my eighth novel, I ran aground and could not seem to move forward an inch.  This was totally normal.  As a pantser, I pretty much always ran aground at some point, usually many times per novel, and then had to go back and rewrite, revise, redraft, finding the point I had gone off the rails and fixing things until finally I could get the train drafting moving once again.  Of course, even after all that, I would still go back to the beginning again, once I had hit then end, for revisions were where I found the book out of the mass of stuff I had gotten down by the seat of my writerly pants.  It was usually for four or five more drafts.  Grueling, exhausting work. 

    This time, however, staring at the choked up, broken manuscript before me, I had had enough.  I decided I wanted to be one of those people who planned their book: to heck with this pantsing crap. I wanted to write a draft that hung together the first time through.  I wanted this whole novel writing thing to be easier.

    In deciding this, however, I realized I had no idea how to proceed.  It’s one thing to say, “I want an entirely new way to do this,” and quite another to actually know what that new way is.  So, I did what any avid reader does when trying to figure anything out: I went to the library.  I checked out a giant stack of books–anything about writing fiction, or writers talking about their work, or editors talking about their writers.  I read it all. 

    In the process, I might have figured out how those outliners do it.

    Pantsing, for me anyway, involves figuring everything out in the draft.  Following your nose, your characters, your muse, your whim, and learning about your story as you go, often right along with your protagonist.  I had previously given up on outlining (multiple times) because, how can you outline what you don’t know, and how can you know if you haven’t written it yet?

    I found one solution to this in Alan Watts’s The 90 Day Novel.  In a word, free-writing.  In fact, 30 days of his 90 are spent just making stuff up, fooling around, free-writing without intending to keep a word of it, all using Watt’s copious question prompts about your story, your protagonist, or your antagonist, whenever you need to, to prime the pump.

    So I tried it.  And after 30 days, I knew a ton about my story I hadn’t already figured out—even though I had already written 100 pages of a draft.  (A draft that was riddled with problems, and now I could see what the pieces were.)  Basically, inquiring into the story and characters, and fooling around in longhand to find answers, brought many insights, including flashes of scenes, scraps of dialogue, the voices of the characters coming to life, new ideas….

    At some point I started listing these flashes out.  That is, any time I actually saw a scene-let from my novel spring to life in my head, I wrote it down.  I got an out-of-order laundry list this way of bits and pieces of the book-to-be, and I kept adding to it as the 30 days progressed.  Until one day I realized that two or three of those scene-lets could come together and become a true scene.  And that this bit ought to go in front of that bit–the beginnings of a plot!  Basically, the list started organizing itself as I figured out more about the story through those free-writes.  Magic.

    Watts also makes use of a three-act structure and slotting my proto-scenes and full scenes (as I found them) into his structure helped me see where there were holes…which brought more questions and more inquiry, which brought more free-writing, free-wheeling, answers.  I think any structure could work for this step: a romance structure, a puzzle structure, a plot-coupon epic, a coming of age story, whatever you know and love and want to use. 

    So, the laundry list, the scene list sequence, and then playing with that scene list within a structure template, these were the three steps that took me from a mass of free-written, stream of consciousness stuff, to a pretty clear idea of the arc of the story, beginning, middle, and end.  With lots of information along the way.

    At this point, I was at the end of Watts’s 30 days, the point at which he starts to draft in earnest….but I still wanted more than a laundry list of scenes, even an organized one.  I wanted a tighter sense of the thing.  I wanted less WORK and flailing about as I wrote.  So I took a page from Holly Lisle’s technique–a very similar one, I have learned, to a technique in Victoria Schmidt’s book, Book in a Month, that she supposedly got from Nora Roberts, and on it goes.  What you do is you take an index card for each scene and write a single sentence on it that sums up that scene.  The sentence includes five parts: [A protagonist with a need][in conflict with][an antagonist with a need][in an interesting setting][with a twist].  If you’ve got all five of those parts for each and every scene, you’re going to have tight scenes that move the story along, with no dangling bits or wandering (re: getting lost). 

    I took the “twist” part of that formula and read it to be similar to a central idea in Robert McKee’s book, Story, something he calls the Turn.  Basically, your character walks into a scene expecting X and the general energy charge of the scene is either postive + ish, or negative – ish.  Then something happens, or something is revealed, that changes all that, turns those expectations upside down.  That’s the Turn.  Whatever the charge was to begin with, it is now very different, either much further than it was (really + or really -) or the opposite charge altogether.  If a scene doesn’t have a Turn, it isn’t a scene.  If the charge doesn’t change, you get a monotony in your manuscript.

    All right.  I took my scene list and converted it into Sentence-per-Scenes on index cards, making sure each sentence had all 5 components, more or less, especially including the Turn.  Surprise, there were 28 scenes in this novel.  How about that?

    If I wrote 28 cards-worth of material, I’d have a complete novel draft.  It seems so doable, when it’s put like that.

    But I wasn’t done yet.  I remembered a blog post I had read a while back about increase productivity–and remember, this whole experiment was to see if I could make novel writing an easier, more streamlined process.  Maybe I would fail, maybe writing novels for me was always going to be guts and angst, but I wanted to see what was possible.  I mean, why not, right?  So I went and found that post, a post on Rachel Aaron’s blog, called How I Went from Writing 2000 Words a Day to 10000 Words a Day.  (http://thisblogisaploy.blogspot.ca/2011/06/how-i-went-from-writing-2000-words-day.html  )  One of her primary tricks was to figure out what you were going to write for five or ten minutes–just fool around long hand on a page or two, before you start drafting until the scene is clear in your mind before you start drafting.  It was sort of like Alan Watts’s 30 days of free-writing, in miniature. 

    I also remembered another writer, Laurel Amberdine, talking about her trick of priming the pump for a scene with a sort of cheat sheet she had invented, a list of things she wanted to be sure to hit in each scene–not as a checklist, but as more writing prompts to help her find the details of the scene before drafting.  I went looking for that in our writer’s group threads, merged it with John Brown’s take on that same list, and then added on some questions from McKee’s Story, and I came up with my own prompt-sheet, designed for 10-15 minutes of pre-writing before starting each of my 28 scene cards.  Here it is:

    One Sentence Description:

    Problem:  What does the main character want in this scene?

    What persons or forces stand in the way?  What do they want?

    Value:  What is the value at stake?

    Describe the charge, positive or negative, for the main character as the scene opens.
    Described the value charge as the scene closes.

    Turning Point:  When does a gap open between expectation and result?  Describe it.

    Beat Pattern:  Comment on any of the action/reaction exchanges that may occur.

    WHERE ARE WE?
    – Fun, cool, weird, odd, particular details, surprises for reader
    – Time, weather, etc.
    – Background or world building details?

    WHO IS HERE?
    – What’s the situation for each character?
    – Who is driving this scene?
    – What is his/her concrete objective?
    – What does each of the others want (motive)?
    – Fun & cool stuff?  Surprises for reader?

    WHAT STORY LINES WILL HAVE BEATS HERE?
    – Progress or trouble?
    – Points of conflict?
    – Obstacles?
    -TURN

    Opening/transition:
    Current Situation:
    Setting, and significant details:
    Next big crisis:
    Turn:
    Background/worldbuilding details:
    Desired effect in reader:
    Events:
    Emotions:
    Character’s unique reactions:
    Ending hook:

    Print one of these out, read my scene card, and start fooling around with the prompts.  By the time the page was filled up, the scene was clear in my mind, often with dialogue written, emotional beats I wanted to hit, and most importantly, the Point of it all, that Turn.  Not to mention foreshadowing, setting goodies, backstory bits I needed to get in, all of it on a single, handy page.

    Of course, at this point I had about a half-dozen different writer’s processes rolled together into a giant mash-up that was sure to do me in with sheer weight and complexity.  But so what–this was in the name of Science!  Throw everything against the wall and see what sticks!

    With card #1, built off the bones of my 30 days of free-writing, and my filled up, front and back, worksheet (took about fifteen minutes), I banged out the first scene chapter, 6000 words, in about 3 hours.  That’s double my usual top speed of 1000 words an hour, but who’s counting?  The main thing: it was perfectly painless.

    My scene card #2 was written similarly in record time, the words flowing easily, no staring into space or getting lost, just smooth, lovely writing.

    Plus, I wasn’t at all having the feared, “why write it if you know what’s going to happen?” thing that so many pantsers cite as their reason for not outlining.  On the contrary, I was very excited about each scene because I knew just what was so cool about it, where the juice was coming and why, and I was psyched to get in there and make it as awesome as I knew it could be. 

    In other words, I could focus on the HOW because the WHAT had already been determined.

    I won’t know, of course, until I finish card #28 whether the process will really work. And I REALLY won’t know until I do a revision pass on the complete draft to see if what I’ve got is any good.  So think of this post as a progress report from the trenches.  I’m up to scene card 6 so far, 16,000 words in, and its still going well, easy writing sessions at double my usual speed and no flailing. 

    Too soon to tell, but tentative conclusion…maybe a pantser really can become a plotter?

    John Sez

    Isn’t that absolutely fantastic?

    By simply taking some time to freewrite, which is just another term for sketching, she has been able (so far) to take out a ton of pain AND increase her word count. And increase it dramatically. So let’s see again how she does it.

    Step 1: Sketch the story using questions as prompts

    1. Sketched using inquiry and freewriting a la Alan Watt’s The 90-Day Novel. Among many other things, that pre-draft development generated a number of scenes and scene snippets. (Hum, “inquiry” and “freewriting”; why, they’re just another form of creative Q&A. That dang creative Q&A is popping up everywhere!)
    2. Kept a list of the scenes she saw.
    3. Sequenced the list in a this-before-that order.

    Step 2: Create a working outline

    1. Maya compared what she had to a structure pattern that and tried to fill in any gaps using more inquiry and freewrite.
    2. (I’m a big believer in patterns, not formulas.)

    Step 3: Sketch the scenes

    1. Next, she sketched out each scene on her list using her own version of the Holly Lisle/Victoria Schmidt/Nora Roberts technique. 
    2. Her sketches had 5 parts: [A protagonist with a need][in conflict with][an antagonist with a need][in an interesting setting][with a twist]

    Step 4: Draft

    1. She was now ready to begin drafting, but does one more sketch before she writes each scene.  She uses her own version of the Amberdine “Template,” which I call the “Scene Primer” and Maya calls a “prompt-sheet,” which helps her (a la Rachel Aaron) to envision the scene more clearly.  So does this for about 15 minutes at the beginning of her drafting session.  
    2. She starts to draft, full of excitement, and feeling free to focus on the how instead of so much on the what.

    Note all of the sketching. Note the creative Q&A. Note the developing in iterations. Did you also see her comments on the helpfulness of using a plot pattern?

    I remember when I first started doing this and feeling the same way–I can focus on the how! It’s so liberating! The writing became more of a pleasure. And I never stopped inventing. Because even though I’ve sketched a lot out, things change when you do the next take. It always does.

    I cannot wait to see how this experiment of hers turns out. I think she’ll run into a few snags but find it’s a much more productive method. We shall see.

    We shall also see if I can’t improve my productivity and pleasure because while this is generally how I work, I haven’t used the Lisle card prompts. Nor have I read Watt’s book. Which means it looks like I’m going to be performing an expirement of my own. And it couldn’t come at a better time. I’ll be done with BAD PENNY here in just a few weeks. And it will be time to start another novel. I can’t wait to try these new tools.

    For more in this series, see How to Get and Develop Story Ideas

    P.S. Look at the cover of Maya’s latest novel. I think it’s gorgeous.

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  • Become A Story Idea Machine

    Now’s your chance

    It’s here. I finally figured out how to:

    • Hold the Novel Writers Academy courses
    • Give you one-on-one guidance (not canned videos)
    • And still accommodate my writing schedule and commitments

    The course that’s open for applications is called Create Story Ideas That Beg to Be Written. It’s purpose is to transform you into a story idea machine.

    And you can be there in six weeks. Before the end of the year.

    I will be working with only a small set of people. I can’t accommodate more and give you the one-on-one feedback you need. And so you need to apply to get in.

    The deadline for applications is midnight, October 27th. So contact me now to get the application instructions.


    A cracking good story idea requires five critical elements. Until you have all five, you’ll struggle to plot. You’ll write a few scenes and run out of gas. You’ll feel like the story just isn’t going anywhere. And that’s because it isn’t. It can’t. A story isn’t a story without all five elements.

    However, once you develop these five things, your story will suddenly roar to life. There are a few other elements that are important as well, but these five things form the core of the story setup. 

    In this course you’re not going to merely learn about all of those story elements. You’re going to go deep and learn what can only be learned by actually doing the work and developing story idea after story idea with personal one-on-one feedback from someone who knows what they’re doing.   

    When you finish, you won’t just know story theory. You will be a story idea machine. And you will be that because you have put in the work. The right work.  

    Again, this is not a course full of lectures and videos. This is a course where you’re going to work. And develop the insights and skills that only come from doing the work.

    You’re actually going to:

    • Come up with story setup after story setup after story setup
    • And improve them with one-on-one feedback. 

    It’s going to:

    • Eliminate years of you wandering about in the story wilderness trying to figure things out on your own. 
    • Put you miles ahead of other writers who have no idea what’s really at the core of story. 

    You are going to learn how to develop killer story ideas on purpose instead of on accident. Which means you’ll be able to do again and again. Reliably. Like clockwork. 

    Course details

    Here are the details. 

    • 6-week course 
    • Starts: November 2
    • Ends: December 19
    • One week off right in the middle for the US Thanksgiving holiday 

    The focus of the class is not on learning about story, although you will do that. The majority of your time will be spent on developing stories. 

    You can’t become a carpenter by watching videos and reading books about it. You have to get out on the work site, cut wood, and pound nails. You have to make the mistakes all beginning carpenters make, get feedback, and improve. The same goes for writing. And you’re going to work in this class. You develop 21 story setups. In fact, you develop more because the 21 are just the ones you turn into me. And with each one your skills, insights, and abilities grow.  

    In the beginning, your setups will be bare bones. By the end, they’ll be fully developed setups that beg to be written. Setups you can use to immediately write the first draft  of your novel, whether that’s in outline or chapter form. 

    Here’s what you do each week. 

    Week 1. November 2-7

    • Uncover the secrets of what’s really at the heart of story and how to generate ideas. 
    • Define your genre requirements
    • Create story setups 1-3

    Week 2. November 9-14

    • Uncover the secrets to compelling characters 
    • Create character sketches
    • Create story setups 4-7 

    Week 3. November 16-21

    • Uncover the secrets to formidable obstacles
    • Create story setups 8-11 

    Week 4. November 30-December 5

    • Uncover the secrets to interesting casts
    • Create story setups 12-15

    Week 5. December 7-12

    • Uncover the secrets to managing multiple storylines and series
    • Create story setups 16-19 

    Week 6. December 14-19

    • Create story setups 20-21. These are your capstone projects where you apply everything you’ve learned and take it to the next level

    As you can see, in this class you develop story idea after story idea after story idea. I didn’t detail it above, but each week you will also be lifting the hood on your favorite stories and actually seeing how they work. Story after story after story. In this class, you are marinated in the work of developing characters, THOMs, goals, obstacles, settings, casts, and more. And because of that, each week will not only bring an explosion of insights, but new skills and abilities.

    Every week you get two private, one-on-one, live sessions with me where you get encouragement and feedback on what you’ve developed. And then we’ll work as a group, applying the principles and brainstorming even MORE ideas for each other’s stories. 

    At first you might feel a bit shy and worried about your ideas and abilities. But you’ll soon get over that. By the end of the course you’ll be one of those people that can generate terrific ideas easily. And you’ll be able to do that because you will have put in the work to become a different writer.  

    Apply now!

    The normal cost of the course is $899. But because this is the first time I’ll be running through it, and we’re likely to run into a few kinks that need to be worked out, I’ve dropped the price to $599. I personally guarantee my course. You’ll be totally oh-my-gosh-I’m-so-happy-I-took-that-class satisfied, or I’ll give you your money back. No questions asked.

    Now’s your chance to stop spinning your wheels. I can’t tell you how much I wish I’d had something like this when I’d started:

    • The secrets about the true core of story.
    • The secrets about how to come up with ideas. 
    • Actual work with personal one-on-one feedback. 
    • Laser focused on what actually matters, not a bunch of ridiculous writing rules. 

    When you finish, you will be a story idea machine. 
     
    You won’t know plotting. That’s a different course and set of skills. You won’t know how to write chapters. But you’ll know how to create the engine that powers all the rest of that. You’ll know how to create the core that makes awesome plots and chapters possible. 

    If you want to take this course, click the button below and contact me. I will tell you exactly how to apply.

    I’m not going to be able to accept everyone who wants to take the class. I have a very strict limit on the number of students I can work with. So you need to get your application in before the deadline of midnight, October 27th.

    Don’t wait!

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  • What does an author earn per book?

    People are always curious about this, so I thought I’d post it and refer to my previous post about what kind of sales numbers it takes to make a living as a fiction author in the US. Of course, the royalty rates depend on what’s in your contract. Many contracts have sales volume break points. For example, an 8% royalty on the first 50,000 paperbacks sold, 10% on anything above that. But this should give you a good feel.

    Earnings per book

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